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How do I register a business name (DBA)?

Updated By ProfitDrawer

Short answer

You register a DBA (doing business as) name with your state, county or city, depending on where your business is located; the SBA says most states require it if you use one. File the form with the right office, pay the fee and keep the certificate. A DBA gives no legal protection on its own and does not create an LLC. ProfitDrawer's startup guides note the SBA puts total business registration costs under $300, with fees that vary by state.

Steps:

  1. Decide if you need one. If you work under your own legal name, you usually do not. If your sign, website or shop uses a different name, most states require a DBA. An LLC trading under a name other than its registered name may need one too.
  2. Find the right office. Depending on your state, that is the secretary of state, a county clerk or the city. Your secretary of state's website is the place to start.
  3. Search the name in your state's business records so you do not pick one already in use.
  4. File and pay the registration form and fee. Fees and renewal rules vary by place.
  5. Use it. Banks often ask for your DBA registration before they open an account in that name, and the name goes on your invoices and listings.

A DBA is only a name. You are still a sole proprietor (personally liable) unless you form an LLC or corporation, and any business license is separate. General information, not legal advice.

Source: Register your business (U.S. Small Business Administration) · Updated

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General information, not tax, legal or financial advice. Check the rules for your state and your situation.